Final Video and evaluation- Smile
This is my final video for my smile campaign and i am happy with the final outcome of my product. The Video: The purpose of my video was to show that my target audience can go from being down, sad or stuck in their own head with different thoughts, to then being outside and feel more free within themselves and more content with their thoughts. I chose this idea as over the past 2 years with the current pandemic we have all been effected by it but mostly young people in education, as it was a large change from being in classrooms with a teacher to being remote at home. With lockdown everyone was stuck in their houses with nothing to do which caused a big surge in mental health problems. For many, their daily walk was their only escape from all the constant bad news and school work that was going on in the world and helped people get through the situation. The sequences in my video are full with camera movement to help keep a constant flow throughout my video and to allow my audien...